Say good-bye to unwanted yellow tones and boost brightness with PlatinumX.This everyday gentle cleansing formula features wheat protein to help balance moisture; honey , lemongrass, verbena and citrus extracts to help brighten hair color.
Say good-bye to unwanted yellow and brassiness, and boost brightness with PlatinumX Conditioner. This everyday gentle conditioning formula contains violet to brighten and protect your hair color.
This rich, creamy formula revitalizes chemically treated, damaged hair. Shea butter delivers hydration while wheat protein helps to balance moisture and add body. Revive your hair with PlatinumX Repair Treatment.
Boost Brightness and add instant shine with PlatinumX. This lightweight cream formula delivers instant shine, helps eliminates frizz and improves comb-ability, with Chamomile and sage to smooth hair.
Control your style with PlatinumX Gel. This lightweight formula for platinum, blonde, gray and silver hair provides hold and control with long-lasting style memory. Rice proteins help strengthen damaged hair, delivering a thicker, more luxurious look.
Lock-in luminous shine with PlatinumX Shine Spray. This shine-enhancing spray brightens the hair and pairs well with heat styling appliances for a glossy finish.
Give your hair a brightening boost with PlatinumX Mousse. This lightweight, alcohol-free styling foam for platinum, blonde, gray and silver hair enhances body and volume while restoring brilliance to hair color. Vitamin B supports hydration and promotes luminous shine.
Achieve lustrous shine and retain moisture with PlatinumX fast-drying finishing spray. This non-stick, all-day, humidity-resistant spray for platinum, blonde, gray and silver hair provides strong hold, shape and body. Vitamin E helps create lustrous shine and untangled look.